Our story
how it all began
Setya Widiastuti recognized a significant opportunity to develop organic coconut sugar as an export commodity. This innovation stemmed from her experience while working at an NGO to support coconut sugar farmers in Banyumas Regency.
Despite facing several challenges, such as low community welfare, uncertain product prices, poor product quality, and occupational risks for farmers, they provided us with an opportunity to assist in overcoming these problems. Our main goal is to enhance the welfare of the farmers.
Holding onto that vision, Inagro Jinawi was founded by Setya Widiastuti and her husband on July 9, 2010. The name ‘Inagro Jinawi’ was chosen after reflecting on Indonesia’s natural abundance, known as ‘gemah ripah loh jinawi’ in agricultural goods.
As a result, ‘Inagro Jinawi’ signifies Indonesia’s prosperous agricultural abundance. This perspective laid the foundation for Inagro Jinawi’s production of organic coconut sugar.
At that moment, one of the considered solutions for overcoming their problem was to create a continuous market alternative through product diversification. This included the production of organic coconut sugar granules.